Storytelling Tip of the Day
Storytelling Tip #8
Stories Answer Questions. Your audience will be compelled to watch your video if you pose a question that needs answering. Think reality TV, sporting events, or the opening scene of almost every movie. A question is posed that drives the plot forward. YOU WANT TO FIND OUT WHAT HAPPENS. These questions can be implicit or explicit, conscious or subconscious, obvious or subdued. Will ____ team win the championship? Will the quarterback ever trust his father again after ____? Posing questions gets your audience engaged. But you need to also ANSWER those questions, or your video will feel unresolved.